WhatsApp Message
WhatsApp Messages
Used by over 1.5 billion monthly users in more than 180 countries worldwide.
Stay connected with friends and family anytime, anywhere
Provides simple, secure and reliable messaging and calling services that work on cell phones around the world.
2.2 billion monthly active users
Message open rates up to 98%
Hits/Participation 45-60%
Average user opens 23 times/day
Personalized Customer Experience
Advantanges of WhatsApp
Advantages of WhatsApp
- WhatsApp has 2.2 billion monthly active users
- WhatsApp notifications have a message open rate of 98%
- 45-601 TP3T click-through/participation rate
- Users open WhatsApp on average 23 times a day
- WhatsApp offers personalized customer experience
Via WhatsApp Business Messages
WhatsApp Business Messages allows organizations to manage and set up automated conversations with users on WhatsApp.
WhatsApp Business Messages allows organizations to link up with users around the world for seamless message exchange and interaction.
- Broadcast promotional messages to an unlimited number of users on WhatsApp (only for users who have opted in to receive messages).
- Notifications on WhatsApp by integrating automated notifications.
- Get verified green checkmarks on WhatsApp to boost the authenticity of your business.
- Live human chat support on unlimited devices.
- Integrate WhatsApp chatbots to automate support and sales.
- Sends a redirection broadcast campaign.
WhatsApp Messages Type
When using WhatsApp Business Messages for business communication, organizations can send the following different message types depending on the type of session:
Template Messages
Template messages are pre-formatted and non-editable messages approved by WhatsApp. Template messages have a specific purpose and structure and are used to send regular business notifications, transaction confirmations, billing reminders, etc.
Free-form Message
Standard free streaming messages for all media types are supported and have no specific structure or limitations.
01. Template Messages
Businesses need to pre-apply and get approval to use approved WhatsApp template messages for business communication.
-Build customer relationships: Strengthen customer relationships by personalizing messages or initiating new conversations.
-Transaction-related: Mainly used to send business-related practical information to users, such as transaction confirmation, logistics update, bill reminder and so on.
-Identity authentication: Mainly used to verify and confirm the user's identity information, such as login confirmation and password reset. These messages help to ensure the security of the user's account and provide a reliable way of authentication.
-Promotions: Sending users general promotional offers related to promotions, coupons, or other content designed to promote sales.
-Remarketing: promoting relevant offers or other calls to action to customers who may have visited your website, used your app, or used your products and services.
-Build customer relationships: Strengthen customer relationships by personalizing messages or initiating new conversations.
02. Free-form Messages
Free-form messages can be sent within 24 hours of the user's last contact with the business, after which free-form messages cannot be sent. A variety of message types can be sent using free-form messages:
-Text Message
-Full Media News
-Contact messages
-Quick Reply
-Get a location message
-List Messages
-More Product News
-Payment Message
WhatsApp Business Marketing White Paper
Instant communication, deep trust, and precise service: A new engine empowering business growth.
Private Domain Operations and Viral Growth
This whitepaper provides a comprehensive analysis on upgrading it from an "instant messaging app" to a "growth hub" for your business. Through authentic global success stories, reusable viral models, and practical scenarios for both B2B and B2C enterprises, it delves into how to build a private traffic pool, achieve automated lean operations, and significantly enhance conversion rates and customer lifetime value (LTV).
In-Depth Guide to Automation Solutions
Private domain infrastructure and viral growth models form the twin engines of corporate growth, where an efficient private system enables continuous customer value accumulation, and viral mechanisms activate user networks to drive scalable, low-cost expansion.
B2B Enterprise Use Cases and Case Studies
Facing challenges of fragmented traffic and trust-building, B2B enterprises can leverage WhatsApp for precise lead generation, trust fostering, and customer retention. Combined with practical case studies, WebpowerX offers an end-to-end solution spanning from lead nurturing to conversion.
B2C Enterprise Use Cases and Case Studies
In this mobile-first era, enhancing user engagement and shopping experience is central to e-commerce growth. Utilizing WhatsApp for omnichannel traction, personalized recommendations, and service automation can create a seamlessly connected customer journey.
Implementation Guide
Successful rollout of WhatsApp marketing requires systematic planning and meticulous execution. From version selection and process setup to automated outreach, this section provides a hands-on guide to help companies steadily advance marketing automation and achieve sustainable growth.
dominance
01
Large User Base
WhatsApp has a large global user base, and as of 2023, WhatsApp is the world's most popular mobile messaging app with approximately 2 billion monthly active users, and it is the third most popular social network in the world.
With WhatsApp Business Messages businesses can interact directly with billions of users and expand their reach.
02
Branding
WhatsApp Business Messages can create a branded space for businesses to create verified business accounts and boost user trust.
-
Businesses can set up and manage their business account information to build a more professional corporate image.
-
Businesses can optimize their business profiles by updating cover photos, descriptions, addresses, emails and websites.
-
Users can get more direct information about the company.
03
Rich Media Support
Energize your communications by embedding a variety of media, from video to documents, to ensure that each message paints a complete picture and vividly tells the story of your products and services
With WhatsApp Business Messages businesses can send rich media content such as images, audio, video, etc. to enhance the attractiveness and interactivity of their messages and provide a richer experience for their customers.
04
Real-time Two-way Communication
WhatsApp Business Messaging supports real-time, two-way communication, enabling organizations to create an instant communication channel between customers and the business, providing faster, more efficient support and service.
Engaging in real, two-way conversations with users goes beyond mere transactional interactions, fostering relationship building with users and allowing both loyalty and trust to be fostered.
05
Security and Privacy
WhatsApp focuses on user privacy and data security with end-to-end encryption, providing higher information security for users and businesses.
The WhatsApp API protects every byte of communication with end-to-end encryption and strong two-factor authentication (2FA). Controlling GDPR compliance ensures that messages are only sent to those who wish to opt-in, putting businesses and their precious customers under its protection.
Using WhatsApp Push in the Marketing Journey
Depending on the business scenario, you can freely add WhatsApp related nodes to Dmartech Journey.
Contacts with WhatsApp channel information will successfully receive notification messages.
Marketing Campaign
Talk to Expert
For inquiries, please contact online customer service.