{"id":26957,"date":"2023-01-04T16:42:00","date_gmt":"2023-01-04T08:42:00","guid":{"rendered":"https:\/\/www.webpowerx.com\/?p=26957"},"modified":"2025-02-12T14:50:19","modified_gmt":"2025-02-12T06:50:19","slug":"webpower%e8%8e%b7%e7%81%b5%e7%9c%b8%e5%a4%a7%e8%b5%8fscrm%e7%a7%81%e5%9f%9f%e8%90%a5%e9%94%80%e5%a5%96","status":"publish","type":"post","link":"https:\/\/www.webpowerx.com\/ko\/%ea%b8%b0%ec%82%ac\/26957\/","title":{"rendered":"\uc6f9\ud30c\uc6cc\ub294 2022\ub144 \ub9c8\ucf00\ud305 '\uc544\uc774\uc988 \uc628 \ub354 \ud504\ub77c\uc774\uc988'\uc5d0\uc11c \ub514\uc9c0\ud138 \ubd80\ubb38 - SCRM \ud504\ub77c\uc774\ube57 \ub9c8\ucf00\ud305 \ubd80\ubb38 \ub3d9\uc0c1\uc744 \uc218\uc0c1\ud588\uc2b5\ub2c8\ub2e4!"},"content":{"rendered":"<p>2022\ub144 12\uc6d4 \ub9d0, \ubaa8\ucf00\ud305 \uc5b4\uc6cc\ub4dc \uc628\ub77c\uc778 \uc2dc\uc0c1\uc2dd\uc5d0\uc11c 2022\ub144 \ubaa8\ucf00\ud305 \uc5b4\uc6cc\ub4dc \uc218\uc0c1\uc790 \uba85\ub2e8\uc774 \uacf5\uac1c\ub429\ub2c8\ub2e4!<\/p>\n\n\n\n<p class=\"translation-block\">\uc6f9\ud30c\uc6cc\ub294 \ub9ce\uc740 \ube0c\ub79c\ub4dc \uace0\uac1d\uacfc \ud568\uaed8 \uae30\uc5c5\uc758 \ub2e4\ucc28\uc6d0 \ub9c8\ucf00\ud305 \uc694\uad6c\uc5d0 \uc9c0\uc18d\uc801\uc73c\ub85c \uc9d1\uc911\ud558\uace0 \ub2e4\uc591\ud55c \ud601\uc2e0\uc801\uc774\uace0 \ud6a8\uacfc\uc801\uc778 \uc6d0 \uc2a4\ud1b1 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305 \uc194\ub8e8\uc158 \ubc0f \uc11c\ube44\uc2a4\ub97c \uc9c0\uc18d\uc801\uc73c\ub85c \uc0b0\ucd9c\ud558\uace0 \uc788\uc73c\uba70 \uc774\ubc88\uc5d0 \uc81c\ucd9c \ud55c \uc0ac\ub840 \uc778 \"\uad6d\uc81c\uc801\uc73c\ub85c \uc720\uba85\ud55c \ubdf0\ud2f0 \ube0c\ub79c\ub4dc \ub9c8\ucf00\ud305 \ub514\uc9c0\ud138\ub85c\ub4dc\"\uac00 \uc81c 7 \ud68c Morketing Awards\uc758 \"\ub514\uc9c0\ud138 \ubd80\ubb38 - SCRM \uac1c\uc778 \ub3c4\uba54\uc778 \ub9c8\ucf00\ud305\"\uc5d0\uc11c \ub3d9\uc0c1\uc744 \uc218\uc0c1\ud588\uc2b5\ub2c8\ub2e4. \uc774\ubc88\uc5d0 \uc81c\ucd9c\ud55c \uc0ac\ub840\uc778 \"\uad6d\uc81c\uc801\uc73c\ub85c \uc720\uba85\ud55c \ubdf0\ud2f0 \ube0c\ub79c\ub4dc \ub9c8\ucf00\ud305 \ub514\uc9c0\ud138 \ub85c\ub4dc\"\uac00 2022\ub144 \uc81c7\ud68c \ubaa8\ucf00\ud305 \uc5b4\uc6cc\ub4dc \uc81c7\ud68c \uc2a4\ud53c\ub9bf \uc544\uc774\uc988 \uc5b4\uc6cc\ub4dc \"\ub514\uc9c0\ud138 \uadf8\ub8f9 - SCRM \ud504\ub77c\uc774\ube57 \ub3c4\uba54\uc778 \ub9c8\ucf00\ud305\" \ub3d9\uc0c1\uc744 \uc218\uc0c1\ud558\uac8c \ub418\uc5b4 \uae30\uc058\uac8c \uc0dd\uac01\ud569\ub2c8\ub2e4, \ucd95\ud558\ub4dc\ub9bd\ub2c8\ub2e4!<\/p>\n\n\n\n<p class=\"translation-block\">\"\ubaa8\ubc14\uc77c, \ub370\uc774\ud130, \uae30\uc220\"\uc758 \uc720\uc804\uc790\ub97c \uae30\ubc18\uc73c\ub85c \ud55c \uc911\uad6d \ucd5c\ucd08\uc758 \"<strong>\ub514\uc9c0\ud138 \uc778\ud154\ub9ac\uc804\uc2a4 \uae30\ubc18 \ube44\uc988\ub2c8\uc2a4 \ud601\uc2e0<\/strong>\" \uc5c5\uacc4 \uc0c1\uc785\ub2c8\ub2e4. \uc774 \uc0c1\uc740 '\ubaa8\ubc14\uc77c, \ub370\uc774\ud130, \uae30\uc220'\uc774\ub77c\ub294 \uc720\uc804\uc790\ub97c \uae30\ubc18\uc73c\ub85c \uae00\ub85c\ubc8c \ube44\uc804\uc744 \uc81c\uc2dc\ud558\uace0 \ub9c8\ucf00\ud305 \ube44\uc988\ub2c8\uc2a4 \ud601\uc2e0\uc744 \uc7a5\ub824\ud558\ub294 \uc0c1\uc785\ub2c8\ub2e4. \uc774 \uc0c1\uc740 \ucc3d\ub9bd \uc774\ub798 \uac15\ub825\ud55c \uc2ec\uc0ac\uc704\uc6d0\ub2e8, \uc804\ubb38\uc801\uc778 \uc2ec\uc0ac \uae30\uc900, \uac1d\uad00\uc801\uc774\uace0 \uc911\ub9bd\uc801\uc778 \uc2ec\uc0ac \uacfc\uc815\uc744 \ud1b5\ud574 \uc5c5\uacc4\uc5d0\uc11c \uac00\uc7a5 \uad8c\uc704 \uc788\ub294 \uc0c1 \uc911 \ud558\ub098\ub85c \uc790\ub9ac \uc7a1\uc558\uc73c\uba70, \uc5c5\uacc4 \ubc1c\uc804\uc758 \ud48d\ud5a5\uacc4\ub85c\uc11c \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud574\uc654\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"translation-block\">\uc62c\ud574 \uc2a4\ud53c\ub9bf \uc544\uc774\uc988 \uc5b4\uc6cc\ub4dc\uc5d0\ub294 \ucd1d 1,335\uac74\uc774 \uc2e0\uace0\ub418\uc5b4 100\uac74\uc774 \uc218\uc0c1\ud588\uc73c\uba70, \uc790\ub3d9\ucc28, FMCG, \uac00\uad6c, \ubdf0\ud2f0, \uc2dd\ud488, \uc2dd\uc74c\ub8cc, \uac8c\uc784 \ub4f1 \ub2e4\uc591\ud55c \uce74\ud14c\uace0\ub9ac\uac00 \ud3ec\ud568\ub418\uc5c8\uace0, \ud3c9\uade0 \uc218\uc0c1\ub960\uc740 \uc57d 9.81\ub300 1<\/\uac15>, \uc77c\ubd80 \ud2b8\ub799\uc758 \uacbd\uc6b0 \uc218\uc0c1\ub960\uc774 71\ub300 1\uc774\ud558\ub85c \uacbd\uc7c1\uc774 \uce58\uc5f4\ud55c \uac83\uc73c\ub85c \ud30c\uc545\ub418\uace0 \uc788\uc73c\uba70, \uc774\ub7ec\ud55c \uc0c1\ud669\uc5d0\uc11c \uc6b0\ub9ac\uc758 \uc0ac\ub840\uac00 \ub3cb\ubcf4\uc77c \uc218 \uc788\ub294 \uac83\uc740 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4. \uc2ec\uc0ac\uc704\uc6d0\ub4e4\uc758 \ub9cc\uc7a5\uc77c\uce58 \ucc2c\uc0ac\ub97c \ubc1b\ub294\ub2e4\ub294 \uac83\uc740 \uc27d\uc9c0 \uc54a\uc740 \uc77c\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\uc218\uc0c1 \uc0ac\ub840\uc758 \uc138 \uac00\uc9c0 \uc8fc\uc694 \ud2b9\uc9d5<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>01. \ub370\uc774\ud130 \ud575\uc2ec \uc5ed\ub7c9 \uad6c\ucd95<\/strong><\/h3>\n\n\n\n<p class=\"translation-block\">\uc624\ub298\ub0a0 \ub370\uc774\ud130\uc758 \uc911\uc694\uc131\uc740 \uc790\uba85\ud558\uc9c0\ub9cc, \uc774 \ube0c\ub79c\ub4dc \uc5ed\uc2dc \ud68c\uc6d0 \ub370\uc774\ud130\uc758 \uac00\uce58\ub97c \ud788 \uc774\ud574\ud558\uace0 \uc788\uc73c\uba70, \uc774\ubc88 \ud504\ub85c\uc81d\ud2b8\uc5d0\uc11c \uae0d\uc815\uc801\uc774\uace0 \uc758\ubbf8 \uc788\ub294 \uc2dc\ub3c4\ub97c \ud588\uc2b5\ub2c8\ub2e4. \ud504\ub85c\uc81d\ud2b8 \uc218\ud589 \uacfc\uc815\uc5d0\uc11c \uc6f9\ud30c\uc6cc\ub294 \ube0c\ub79c\ub4dc\ub97c \uc704\ud55c \uae00\ub85c\ubc8c \ub514\uc9c0\ud138 \ubc30\ud3ec, \uc790\uccb4 SCRM \ub370\uc774\ud130 \uc13c\ud130 \uad6c\ucd95, \uc634\ub2c8\ucc44\ub110 \ub370\uc774\ud130 \ud1b5\ud569, '\ub370\uc774\ud130 \ud575\uc2ec \uc5ed\ub7c9' \uad6c\ucd95 \ub4f1\uc744 \uc218\ud589\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" width=\"600\" height=\"344\" src=\"https:\/\/www.webpowerx.com\/wp-content\/uploads\/2024\/10\/image-2.png\" alt=\"\" class=\"wp-image-26973\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\"><strong>02. \uc634\ub2c8\ucc44\ub110 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158, \uc628-\uc624\ud504\ub77c\uc778 \uc5f0\uacc4<\/strong><\/h3>\n\n\n\n<p class=\"translation-block\">\uc634\ub2c8\ucc44\ub110 \ud1b5\ud569\uc758 \ud575\uc2ec\uc740 \uc544\uc774\ub374\ud2f0\ud2f0\uc640 \ud1b5\ud569\uc785\ub2c8\ub2e4. <strong>\ud0dc\uadf8, \ub77c\uc774\ud504\uc0ac\uc774\ud074 \ub2e8\uacc4, \ub77c\uc774\ud504\ud0c0\uc784 \uac00\uce58<\/strong>\uac00 \uc138 \uac00\uc9c0 \ud575\uc2ec \uc694\uc18c\uc785\ub2c8\ub2e4. \uc628\ub77c\uc778\uc5d0\uc11c\ub294 \uc8fc\uc694 \uc774\ucee4\uba38\uc2a4 \ucc44\ub110, \uc624\ud504\ub77c\uc778 \ub9e4\uc7a5, \uc2dc\uc81c\ud488 \ubc1c\uc1a1 \ub4f1\uc744 \ud1b5\ud574 \uc634\ub2c8\ucc44\ub110\uc5d0\uc11c \ube0c\ub79c\ub4dc\uac00 \ub370\uc774\ud130\ub97c \ud655\ubcf4\ud558\uace0, \ub370\uc774\ud130\ub97c \ub2e4\uc2dc \uc634\ub2c8\ucc44\ub110\ub85c <strong>\uac1c\uc778\ud654\ub41c \ubc29\uc2dd\uc73c\ub85c \uc801\uc6a9\ud558\uc5ec \ucc44\ub110 \uac04 \uc5f0\uacc4\ub97c \ub2ec\uc131\ud558\uace0 \uc81c\ud488\uc758 \ud6a8\uacfc\ub97c \uadf9\ub300\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"600\" height=\"295\" src=\"https:\/\/www.webpowerx.com\/wp-content\/uploads\/2024\/10\/image-4.png\" alt=\"\" class=\"wp-image-26975\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\"><strong>03. \uc0ac\uc6a9\uc790 \uacbd\ud5d8 \ud5a5\uc0c1 \ubc0f \uc7ac\uad6c\ub9e4 \ucd09\uc9c4\uc744 \uc704\ud55c \uc6b4\uc601 \ubbf8\uc138 \uc870\uc815<\/strong><\/h3>\n\n\n\n<p class=\"translation-block\">\ube0c\ub79c\ub4dc\uc758 \uc77c\uc0c1\uc801\uc778 \uc6b4\uc601 \ud504\ub85c\uc138\uc2a4\uc640 \ubaa8\ub4e0 \uc885\ub958\uc758 \ucea0\ud398\uc778\uc5d0\uc11c SCRM\uc744 \uc5f0\uacb0 \uc9c0\uc810\uc73c\ub85c \uc0ac\uc6a9\ud558\uc5ec \ud68c\uc6d0 \ucda9\uc131\ub3c4 \uad00\ub9ac\ub97c <strong>\uac1c\uc120\ud569\ub2c8\ub2e4. <\/strong><\/p>\n\n\n\n<p class=\"translation-block\">\uc0ac\uc6a9\uc790 \ub77c\ubca8\uacfc \ud558\uc704 \uadf8\ub8f9\uc744 \uae30\ubc18\uc73c\ub85c WeChat \uba54\uc2dc\uc9c0 \ud478\uc2dc, \ud504\ub85c\ubaa8\uc158 \uc815\ubcf4 \ud478\uc2dc \ubc0f \uae30\ud0c0 \ub300\ud654 \ucf58\ud150\uce20, \ud478\uc2dc \ucf58\ud150\uce20 \ubc0f \ud68c\uc6d0 \uad8c\ub9ac \uc13c\ud130\uc5d0\uc11c \uc801\uc808\ud55c \uc0ac\ub78c\ub4e4\uc744 \ud0c0\uac9f\ud305 \ud560 \uc218 \uc788\uc73c\uba70, \uc218\ucc9c \uba85\uc758 \uc0ac\ub78c\ub4e4\uc744 <strong> WeChat\uc5d0\uc11c \uc18c\ube44\uc790\uc640 \ube0c\ub79c\ub4dc \uac04\uc758 \uc5f0\uacb0\uc744 \uac15\ud654\ud558\uace0, \uc18c\ube44\uc790 \uacbd\ud5d8\uc744 \uac1c\uc120\ud558\uace0, \ube0c\ub79c\ub4dc\uc640 \ud68c\uc6d0 \uac04\uc758 \ubaa8\ub4e0 \ub9c8\ucf00\ud305 \uc811\uc810\uc744 \uac1c\uc120\ud558\uace0, \ub354 \uc815\ud655\ud55c \ub9c8\ucf00\ud305 \ucf58\ud150\uce20\ub97c \uc81c\uacf5 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"600\" height=\"309\" src=\"https:\/\/www.webpowerx.com\/wp-content\/uploads\/2024\/10\/image-5.png\" alt=\"\" class=\"wp-image-26976\"\/><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"234\" src=\"https:\/\/www.webpowerx.com\/wp-content\/uploads\/2024\/10\/image-3.png\" alt=\"\" class=\"wp-image-26974\"\/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>\ud504\ub85c\uc81d\ud2b8 \uacb0\uacfc<\/strong><\/h2>\n\n\n\n<p class=\"translation-block\"><strong>01.<\/strong> \ube0c\ub79c\ub4dc \uba64\ubc84\uc2ed \uc13c\ud130 \uc628\ub77c\uc778\uc5d0\uc11c \ud604\uc7ac\uae4c\uc9c0 \uba64\ubc84\uc2ed \uc13c\ud130 \uae30\ub2a5\uc740 <strong>80% \uc774\uc0c1\uc758 \uc0c1\ud638 \uc791\uc6a9 \uc18d\ub3c4<\/strong>, \uba64\ubc84\uc2ed \uc13c\ud130 \uac1c\uc778\ud654 \uae30\ub2a5\uc740 \ud604\uc7ac \uc0ac\uc6a9\uc790 \uc2dc\ub098\ub9ac\uc624 \uadf8\ub8f9\uc744 \uc218\uc6a9 \ud560\ubfd0\ub9cc \uc544\ub2c8\ub77c \ube0c\ub79c\ub4dc \uc694\uad6c \uc0ac\ud56d\uc744 \ucda9\uc871\ud558\ub294 <strong>100% \uc804\uccb4 \ubc94\uc704<\/strong>\ub97c \ub2ec\uc131\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"translation-block\"><strong>02. <\/strong> \ud68c\uc6d0 \ub77c\uc774\ud504\uc0ac\uc774\ud074 \uad00\ub9ac\ub97c \ud1b5\ud574 \ube44\ud6a8\uc728\uc801\uc778 \ub9c8\ucf00\ud305 \ud65c\ub3d9\uc744 \uc904\uc5ec \ub9c8\ucf00\ud305 \ube44\uc6a9\uc744 \ud6a8\uacfc\uc801\uc73c\ub85c \uc808\uac10\ud558\uace0, \ud68c\uc6d0 \uc138\ubd84\ud654 \uc6b4\uc601\uc744 \ud1b5\ud574 \ud558\uc774\uc5d4\ub4dc \uc548\ud2f0\uc5d0\uc774\uc9d5 \uc2e4\ubc84 \ub2e4\uc774\uc544\ubaac\ub4dc \ub77c\uc778\/\uae38\ud2b8 \ub77c\uc778 \uc81c\ud488 \ud310\ub9e4\ub7c9\uc774 SCRM \ud68c\uc6d0 \uc13c\ud130 \ucd9c\ubc94 \uc804 <strong> \ub300\ube44 2,05%<\/strong> \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"translation-block\"><strong>03.<\/strong> \uc2e0\uaddc \uc0ac\uc6a9\uc790\uc5d0\uac8c \uc2e0\uc81c\ud488\uc744 \ucd94\ucc9c\ud558\uc5ec \uccb4\ud5d8 \uc2e0\uccad\uc744 \uc720\ub3c4\ud558\uace0 \ud6a8\uacfc\uc801\uc778 \ud504\ub85c\ubaa8\uc158\uc744 \uc9c4\ud589\ud558\uc5ec \uc0ac\uc6a9\uc790\uac00 \uc81c\ud488\uc744 \uc5c5\uadf8\ub808\uc774\ub4dc\ud558\ub3c4\ub85d \uc720\ub3c4\ud55c \uacb0\uacfc, <strong>\ube0c\ub79c\ub4dc \uc7ac\uad6c\ub9e4\uc728\uc774 \uadf8\ub8f9 \ud3c9\uade0\uc778 8\uc810\ubcf4\ub2e4 \ub192\uace0, \uace0\uac1d \ub2e8\uac00\uac00 25%<\/strong> \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>2023\ub144\uc5d0\ub3c4 \uace0\uac1d\uacfc \ud568\uaed8 \ub610 \ub2e4\ub978 \uc131\uacf5\uc801\uc778 \ud55c \ud574\ub97c \ub9cc\ub4e4\uae30 \uc704\ud574 \uc804\uc9c4\ud558\uace0 \ud611\ub825\ud558\uaca0\uc2b5\ub2c8\ub2e4!<\/p>","protected":false},"excerpt":{"rendered":"<p>2022\ub144 12\uc6d4 \ub9d0, \ubaa8\ud0b9 '\uc601\uc801 \ub208' \uc628\ub77c\uc778 \uc2dc\uc0c1\uc2dd\uc5d0\uc11c 2022 \ubaa8\ud0b9 \uc5b4\uc6cc\uc988 [...]\ub97c \ub2e4\uc2dc \uacf5\uac1c\ud588\uc2b5\ub2c8\ub2e4.<\/p>","protected":false},"author":4,"featured_media":34014,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[60,56,58,59],"class_list":["post-26957","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-dmartech","tag-scrm","tag-58","tag-59"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.webpowerx.com\/ko\/wp-json\/wp\/v2\/posts\/26957","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webpowerx.com\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webpowerx.com\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webpowerx.com\/ko\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webpowerx.com\/ko\/wp-json\/wp\/v2\/comments?post=26957"}],"version-history":[{"count":1,"href":"https:\/\/www.webpowerx.com\/ko\/wp-json\/wp\/v2\/posts\/26957\/revisions"}],"predecessor-version":[{"id":34016,"href":"https:\/\/www.webpowerx.com\/ko\/wp-json\/wp\/v2\/posts\/26957\/revisions\/34016"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webpowerx.com\/ko\/wp-json\/wp\/v2\/media\/34014"}],"wp:attachment":[{"href":"https:\/\/www.webpowerx.com\/ko\/wp-json\/wp\/v2\/media?parent=26957"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webpowerx.com\/ko\/wp-json\/wp\/v2\/categories?post=26957"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webpowerx.com\/ko\/wp-json\/wp\/v2\/tags?post=26957"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}